Alexandra Fisher

Bodyform Brand Manager, Essity

After starting her FMCG career on the Kellogg graduate scheme, Alexandra moved to Lotus Bakeries, then Essity, where she’s worked for the past three years. She found her home in Brand Management following five years in Category Management, a role that gave her a great understanding of both retailers and consumers. Alexandra has worked on a number of taboo-breaking, award-winning Bodyform campaigns, including the recent #wombstories. Alexandra loves working on such a brave brand and feels privileged to be able to help raise awareness of the real life experiences women are going through every day.