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Marty Carroll

Global VP Digital Marketing, Electrolux

Marty is the Global VP Digital Marketing at Electrolux. Electrolux Group, founded in 1919 and headquartered in Stockholm, owns the Electrolux, AEG, Frigidaire and Zanussi brands and sells more than 60m residential and professional appliances in 150 markets worldwide annually.

His areas of responsibility include paid media, search, content management, social media, analytics and the evolution of Electrolux’s ecommerce channels (both direct and indirect) as well as engagement with the startup ecosystem.

Marty has 20 years of experience working in digital roles across industries having previously worked for KPMG and Santander while prior to that he co-founded a digital UX consultancy.

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