Rachid Ait Addi

VP Advertising, Teads

Rachid has over 15 years of experience in both International Media and Digital Marketing for the Fashion, Luxury and Beauty Industry. Rachid successfully developed luxury brand online advertising at the Financial Times where he also launched their lifestyle magazine How To Spend It iPad app and relaunched its eponymous website. Both the app and new site went to win several industry awards. He then moved to a Finnish start up, Kiosked, where he transformed brands and publishers visual contents (video and images) into viral storefronts. He has now been helping luxury, fashion, beauty and sportswear brands across the globe to connect with their audience across their marketing funnel with outcome guaranteed solution in premium and brand safe environments with Teads.

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